SheLAB is a project launched in cooperation with the United Nations Development Program (UNDP) and Boyner Group, focusing on sustainability and the empowerment of young women.
We made a digital copy commercial starring Cannes winner actress Merve Dizdar for the SheLAB project.
In Istanbul, subways get very hot in summer. We turned the coolness caused by the arrival of the train into an opportunity. We prepared digital outdoors to give our message during all summer.
Kristal Elma - 1 Bronz Elma
Turkish Cargo, one of the top 5 air Cargo brands in the world, aimed to make Istanbul the center of air cargo transportation with its new logistics center Smartist. Brief; was to explain this new center equipped with the latest technology and the importance of Istanbul.
At the end of a long work period, we prepared an advertising campaign consisting of 3 films. British, Japanese and French actors took part in the films.
Kristal Elma - 2 Kristal Elma, 2 Gümüş Elma
Felis - 3 Felis, 4 Başarı
We created a campaign for altılıganyan.com; includes 2 films, outdoors and radio spots. Just after the campaign; Altılı Ganyan gained more than 100.000 members and placed in the second place at the horse racing market.
Felis- 1 Felis, 1 Curious Altın Felis
We created a commercial for Koç Holding; the biggest company of Turkey. They are famous for its November 10th (the death date of Mustafa Kemal Atatürk; the founder of Republic of Turkey) communications.
We prepared an ad campaign for Algida. Our aim was to show the cool feeling of Algida ice creams with minimal illustrations. And for this we created 3 different personas & locations with the shadows of Algida’s most loved ice creams.
Felis Awards - 2 Başarı
We created a 360 campaign for worlds 4th, Turkey 1st crypto market BtcTurk. They celebrated its 10th anniversary in 14 years of bitcoin history. We prepared a 130 second film, outdoor & digital campaign.
Bilyoner is the number 1 bet company in Turkey. They wanted to underline the entertainment side of bet. And we created a campaign with 2 films with full of fun. We worked with famous football and basketball commentators of Turkey.
Effie - Bronz Effie
Kristal Elma - Bronz Elma
We made a commercial that took 9 days to shoot in 5 different cities for Miles Smiles; the the exclusive frequent flyer program of the airline that flies to the most countries in the world: Turkish Airlines.
The film, which was prepared with a production team of 100 people, was directed by Thor and the director of photography was Sundance award-winning David Wright. The music was composed by Danish Anders Singh Vesterdahl.
Kristal Elma - 1 Kristal Elma, 1 Bronz Elma
We created a fun campaign for Turkey’s popular discount market Şok’s mobile application "Cepte Şok”. The message was brand's inexpensiveness and free delivery on orders. Campaign aimed to show other supermarkets' high prices and the additional delivery fees on orders.
Kristal Elma - 2 Kristal Elma, 2 Gümüş Elma
Aawards - 2 Awards
Effie Awards - Bronz Effie
Selling a car is a tricky job. People do write praising texts on their posted ads. Our “Arabam.com" commercial relates to this insight in a funny way.
Kristal Elma - Gümüş Elma
Probably many of us don’t make an insurance for tiny mischances which might happen at home. Our campaign for "Aksigorta house and household insurance” addresses to people who say that they are not rich enough to pay for an insurance.
Felis - Curious Bronz Felis
Kristal Elma - 3 Kristal Elma, 2 Gümüş Elma
Luerzer's Archive - Issue 5/2015
illustrator:https://www.behance.net/jms_artworks
We created an awareness-rising special outdoor ad for Aksigorta, one of Turkey’s leading insurance companies. The message we wanted to point out on the ad is, every driver must look and focus on the road while driving.
Kristal Elma - 2 Kristal Elma, 2 Gümüş Elma
Felis - 2 Başarı Ödülü
Crispy chicken, filled with sausage, spinach and mozzarella. We created a fun campaign for Lezita’s new product “İçli Tavuk".
During the teaser period, we sent a box to popular social media influencers with a date written on it. On the launch date, they opened the boxes and 4 TVC’s were aired simultaneously. On the following days, in order to boost the campaign we started debates on social media discussing whether the sausage or the spinach is better.
Kristal Elma - 1 Gümüş Elma, 1 Bronz Elma
Turkish Cargo is transporting animals for a long time with care. Most recently, four circus lions were transported from Kiev to a wildlife park in South Africa. The operation of transportation documented from beginning to the end by our crew in order to show company’s expertise and sensibility on business. An effective and touchy company image movie was the result. Aired on CNN International, BBC International and National Geographic, movie created awareness about the reality of animal depression.
Felis - Başarı Ödülü
Kristal Elma - Bronz Elma
A different kind of Mother’s Day commercial for gittigidiyor.com; Turkey’s leading
e-commerce company.
The aim of campaign was to increase the number of passengers in the winter season. Best way to achieve that was to show how beautiful are the different regions of Turkey in winter. Instead of using the landmarks, we showed the locals living on those regions who brings true colors to a country.
Effie – Gümüş Effie
Marketing Türkiye – 2016’nın en çok hatırlanan kampanyası
TVC for Tüpraş; Turkey’s only oil refiner.
Kristal Elma - 1 Kristal Elma, 1 Gümüş Elma
We created a campaign for The Turkish Red Crescent in order to raise funds during Ramadan. The film turned out to be a spectacular one after four days of shooting at Istanbul, Antalya and high-altitude villages of Isparta.
We created a campaign for Turkey’s one of leading e-commerce websites gittigidiyor.com which is an eBay company. The aim is to boost site’s visit and traffic as the competition rises with Amazon's entrance to the market.
Campaign encouraged people to search for items which are not available on website. This call was made both on TV and social media simultaneously. Headline and hashtag “yok yok” is a phrase in Turkish language basically meaning; everything is available.
Felis - Başarı Ödülü
We shot 2 TV ads for Turkey’s leading fashion brand LC Waikiki. The one is for Ramadan holiday and the other one is for Mother’s Day.
Radio campaign for Aksigorta Automobile Insurance.
Kristal Elma - 1 Kristal Elma
There are thousands of different names in Turkey however the sense in some is much more valuable because they refer to the values of Republic. We benefit from this insight as we create October 29 - The Republic Day of Turkey work for Turkey’s leading telecommunication brand Turkcell. The members of cast acting on TVC have been chosen in light of this insight.
Turkey’s very well-known actor and comedian Ata Demirer performed at the campaign of Algida’s new ice cream special for Turkish market called Algida Maraş Usulü. The series included three TVCs and commercial jingles were also performed by the actor himself.
CLEAR commercial featuring Burak Özçivit
Wining-an-award expectation was high on both national and international festivals however due to legal circumstances the campaign was not published.
3d/cgi: Studio Nuts Brazil
TVC campaign for D-Smart; Turkey’s one of leading Pay-TV brand.
Effie - 2 Altın Effie
Felis - 1 Felis
Turkish Airlines became the main sponsor of UEFA EURO 2016 Football Championship. Bumper movies were the solution to the brief which announces the sponsorship over the airlines’ award wining Business Class service. Seven movies and many outdoors took place in the media of fifty-two different countries.
Due to Covid-19 outbreak throughout the world, Turkish Airlines have stopped flights temporarily like many other airline companies. In order to provide inspiration to people and recover their morale, we created a social media campaign during this period.
We reinterpret the posts which millions share every Thursday under the hashtag #TBT meaning Throw Back Thursday, by asking them to share photographs of places they would like to visit when the outbreak is over and flights resume. #TFT meaning Throw Forward Thursday was the hashtag we asked them to use as they share those photographs.
We boosted the campaign by sharing posts from company’s social media accounts.
TVC campaign for Siberalem; Turkey's first dating website.
Kristal Elma – 1 Kristal Elma